content marketing services in bangalore
when we are going to serve a regular basis high-quality content to our target audience content marketing will serve us long term businesses. content marketing is a storytelling journey, that is the backbone of any form of content we know a lot of content surrounding in us like blogpost, infographic, video content, social media, etc.
Content is the king of marketing you can hear these words anywhere in the digital world because digital marketers and content marketers believe content is king. In this situation, you may have some questions on your mind that are content is king for only digital advertising? the answer is no just go back many years and refer to some history of content marketing.
The first piece of content is started by Benjamin Franklin he was also one of the very first content marketers in his first edition of Poor Richard’s Almanack published in 1732, why he made that because he wants to promote his printing business. he succeeds in that effort because his content has a lot of benefits about his printing business and an increased number of readers also.
Now one thing is very clear content marketing is not modern marketing. now every marketer says content marketing is booming but it is not booming now already content marketing is live but different way like traditional marketing. just refer history first content is not published on any social media or blogpost or video first content is spread the message in a traditional way. In the future after 10 years content will stay but may change in a different format.
so we need to understand one thing content is the backbone of any marketing like a brochure, hoarding or any print ads. old content marketers executed different forms of marketing one thing clearly showed NOW and BEFORE content form is changed but the formula is not changed ok what is that formula? yes, we will describe the formula is to find out the pain point, agitate and solve it.
Many content writers in Bangalore stay old content strategy they did not move to new strategy even much well-known content writing companies in Bangalore they did not follow the formula of content only content marketing and storytelling or formula is not enough to successful content marketing we need to understand buyer persona nowadays consumer are appealing in a totally different way of purchasing.
we have a solution yes we are going to solve this problem in different ways first we do architect content mapping that involves creating a buyer persona, buying journey, etc.
Every content marketers’ goal is need to solve our consumers’ problems and earn values before creating content and approach, we need to analyze what is the major pain point our customers are suffering. our content will not solve their problem they do not care about it and our content efforts will turn off.
Our content writers in Bangalore understand top priorities of content creation our writers understands better which content is effective or not. Recent stats show many b2b companies are not satisfied with their content effort In such case we create engaging content that will construct SEO authority and organic presence.
WHAT IS CONTENT MARKETING?
content marketing is piece of content will educate our targeted online audience. great piece of content engage an online community of users will attract and generate leads.
WHY I NEED CONTENT MARKETING SERVICES?
Just think about companies with content marketing and without Content marketing.
A company with content marketing like us we produce content regularly into various formats like videos, infographic, blog posts. In this way, we reach our target audience and promote our services and value. before our customers approach us for any services they read a minimum of 5 to 10 pieces of content in a blog post or social media.
On another hand companies without content marketing missed all opportunities like SEO benefits like Higher visibility in search engines, high domain authority, social referral traffic, and the main important thing is you can reduce marketing cost compare to any form of traditional marketing.
Without a doubt, you can invest in content marketing many enterprises are move to investing hugely in content marketing they have a taste more conversion rates better than any other marketing strategy.
BENEFITS OF CONTENT MARKETING?
- grow your business very long term.
- build your brand and expand business through content marketing.
- No Doubt you will increase conversion rates.
- An effective content marketing strategy will reach the target consumer.
- Maximize your RETURN OVER INVESTMENT.
- Become an industry expert.
- Domain authority will increase with unique content.
HOW DO YOU MAKE ENGAGING CONTENT?
we follow some key principles to creating engaging content our content writers in Bangalore will not use complex words to confuse your users our contents are mix with storytelling and we use simple words users can easily understand the piece of content. After hours of research, our content writers always keep in mind buyer persona and we use strong bullets points, proper heading, and subheading to drives sales in the content marketing effort.
IS SHORT FORM OR LONG FORM WHICH CONTENT IS BETTER?
The first thing we need to consider like user interest and education, user intent, and customer journey. there is no rule to produce a short-form or long-form content it depends on the goals and intent of your users.
Long-form content typically have more than 2000 words this type of content will suit to high-end products and services you can see this type of contents in ebooks, how-to guides, b2b, complex buying cycle, product description, etc.
short-form content typically includes a maximum of 800 to 1000 words those content perfectly suit local niche business, PPC ads, social posts, blog posts, etc.
we do both short-form and long-form content marketing services in Bangalore its depends on purpose and user intent.
WHY CONSISTENT CONTENT MARKETING ARE MUST?
when comes to content marketing CONSISTENCY is one of the biggest keys to success. On our website, we will produce content regularly why? someone visits our website they read some of the pieces of content and like it but at that time we have just 2 or 3 contents only they may think we do not produce value for them. because content marketing is we need to do educating our visitors and provides continuous values in our industry.
KEYWORDS ARE IMPORTANT IN CONTENT MARKETING?
before writing any piece of content need to understand keywords. we follow some principles to follow like traffic and competition in keywords both will play different roles in keyword research. keywords research are a very broad category in online marketing, keywords are a pillar to rank any search engine results page. keywords are must be placed organically not forcing to include keywords keyword stuffing will create a bad impression both user and search engines.