5,000+ Learners
- 5/5
- 5/5
Master the Art of Digital Marketing
Learn in-demand digital marketing skills from industry experts. Our courses are designed for beginners to professionals who want hands-on training with real-world tools.
- Experience Real-Time, Agency-Based Digital Marketing Training.
- Learn online from home or attend offline classes at our Bangalore institute.
- Work on Live Projects & Gain Real Internship Experience.
- Real-Time Ad Budget Training with Live Campaigns.
- Covering 42+ Modules Including SEO, Ads, Social Media & More.
- Get 8+ certifications plus complete resume and interview prep support.
Digital Marketing Course Overview
Know exactly what you’ll learn before you begin.
This comprehensive Digital Marketing course is designed to equip learners with high-demand skills essential for success in today’s digital-first business environment. It covers a wide range of topics including SEO, SEM, SMO, PPC, blogging, and email marketing. The program blends strategic concepts with practical, hands-on experience to ensure a well-rounded learning journey.
Why Digital Marketing?
Digital marketing is rapidly growing as businesses of all sizes move their focus to the online world. From improving visibility on Google to connecting with audiences on social media and running powerful ad campaigns, it has become a key driver of business success. With 93% of online journeys starting through a search engine and more than 4.8 billion active internet users, digital marketing offers unmatched global reach and endless career opportunities.
Why Digital Marketing?
- College Students
- Working Professionals
- Marketing Enthusiasts
- College Graduates
- Career Switchers
- Small Business owners
- Entrepreneurs
What You’ll Become?
- Digital Marketing Executive
- SEO Specialist
- PPC Specialist
- Social Media Executive
- SEM Manager
- Analytics Manager
- Digital Marketing Manager
BDM Course Highlights
Know exactly what you’ll learn before you begin.
24/7 LMS Access Available with Course
Get Trained with Live Projects & Internships
42+ Industry-Relevant Modules Covered
₹80,000+ Worth of Marketing Tools Included
Access to Exclusive Job Portal
Resume & Interview Preparation Sessions
Get Introduced to the Latest AI Marketing Tools
Free Startup Consultation for Entrepreneurs
Get Support from Our Dedicated Placement Cell
Curriculum
From Basics to Pro – Full Curriculum Inside
Module 1 - Introduction Of Digital Marketing
- What is Marketing?
- How we do Marketing?
- What is Digital Marketing?
- Benefits of Digital marketing
- Digital marketing platforms
- Traditional Vs. Digital Marketing
- Defining Marketing Goals
- Latest Digital marketing trends
Module 2 - WordPress Website Designing
- What is Website?
- What is Domain Name
- Types of Domains
- Domain name suggestions
- Premium Domains
- Register a Domain Name
- Web Hosting Concepts
- Domain/Hosting Business
- Types of Websites
- HTML, CSS and Java Script
- Popular CMS
- What is WordPress
- Benefits of using WP
- WordPress Installation
- Admin Interface Basics
- Default Settings in WP
- Types of Themes
- Theme Settings and Customization
- Managing Themes
- Content management in WP
- Categories, Tags and Posts
- Pages and Sub Pages
- Custom Content Types
- Adding a menu to the website
- Plugins and Widgets
- Using Plugins in Site
- Adding widgets to the website
- The Best Plugins in WP
- Practical WordPress Project Example
Module 3 - Fundamentals of Search Engines
- Fundamentals of SEO
- How the search engine works?
- Components of Search Engines
- Google Algorithms
- Types of SERP
- Major & Minor Algorithm Updates
- Panda, Penguin, Rank Brain, Medic, BRET, Core Update 2020
- How Google Ranks Our Keywords
Module 4 - Keyword Research & Competition Analysis
- Introduction to Keyword Research
- Types of Keywords
- Keyword Research Methodology
- Business Analysis
- Product/Services Categorization
- Google Keyword Planner Tool
- In-depth Analysis with Keyword Planner
- Other Keyword Tools
- Competition Analysis
- Manual Competition Analysis
- Paid Competition Analysis tools
- Finalizing the Keywords List
Module 5 - On page SEO
- Introduction to On page
- On page Analysis Methodology
- Fundamental On-page Factors
- Importance of HTTPS
- URL Optimization
- Title Tag Optimization
- Meta Tags Optimization
- Content Optimization
- Heading optimization
- Internal Links
- Image Optimization
- Social Signals & Footer
Module 6 - Google Search Console
- What is Search Console
- Features of Search Console
- Site Verification Process
- Location Targetting
- Search Performance Tool
- Link Analysis Tool
- Manual Actions
- Sitemaps Tool
- Fetch as Google Tool
- Crawl Errors Analysis
- The Latest updates in Search Console
Module 7 - Technical SEO
- Website Speed Optimization
- Speed Analysis Tools
- Sitemaps Generation
- Robots.txt File
- URL Redirecting Techniques
- Canonical Links
- Rich Snippets
Module 8 - Off Page SEO
- Introduction to Off page (Link Building)
- Link Building Guidelines
- Types of Backlinks • Link Analysis Tools
- Directory Submissions
- Local Business Submission
- Classified Posting
- Q & A Backlinks
- Blogging & Blog Comments
- Guest Blogging
- Press Release
- Document Sharing
- Other Advanced Strategies
Module 9 - Local SEO
- What is Local SEO?
- Importance of Local SEO
- Submission to Google My Business
- Optimizing the GMB Profile
- Local SEO Ranking Signals
- Local SEO Negative Signals
- Citations and Local Submissions
- Google My Business Analytics
Module 10 - Reports Analysis
- Google Analytics Reports
- Search Console Reports
- Website Position Analysis
- Website Monthly Reports
- Backlinks Reports
- Paid Tools for monitoring
Module 11 - Google Ads / Search Campaign
- Introduction to PPC
- Google Ads Account setup
- Interface Tour and Billing Settings
- Account Structure
- PPC Campaign Settings
- Ad Group setup
- Keyword Match Types
- Keyword Research Tools
- Ad Formats & Guidelines
- Ad Extensions
- Understanding Ad Auction
- What is Quality Score
- Factors to improve Quality Score
- Actual CPC Calculation
- Types of CPC’s
- Bidding strategies
- What is Conversion?
- Implementing conversion tracking
- Calculating ROI
- What is DSA ?
- Create a DSA Campaign?
- Segments and Filters
- Search Terms and Ad Auctions
- Customization Tools
- Generating Reports
Module 12 - Display Ads
- What is Display Advertising
- How Display Ads Works
- Creating a Display Campaign
- Bidding Strategies
- Targeting Option in Display Network
- Exclusion options
- Ad Formats and Sizes
- Conversion Tracking
- Display campaign reporting
Module 13 - YouTube Ads
- Skippable in-stream ads.
- Non-skippable in-stream ads.
- In-feed video ads.
- Bumper ads.
- Outstream ads.
- Masthead ads.
Module 14 - Facebook Marketing & Advertising
Introduction to SMM
- What is Social Media?
- Benefits of using SMM
- Social Media Statistics
- Goals of Social Media Marketing
Facebook Marketing
- Types of Facebook Account
- Personal Account Setup
- Facebook business page setup
- Types of Business pages
- Cover Photo/Video Design
- Page Settings & Options
- How to Increase Facebook Likes
- Facebook Content Strategy
- Types of Posts and Statistics
- Examples of Creative Posts
- Designing FB Posts
- User engagement metrics
- Facebook Insights
- Facebook Groups
- Facebook Apps
Facebook Advertising
- What is Facebook Ads
- Types of Objectives
- Popular Ads Campaigns
- Defining Target Audience
- Types of Targeting
- Bidding & Budget Settings
- Types of Ads
- Designing FB Ads
- Setup of Facebook Pixel
- Conversion Tracking Pixel
- Remarketing Strategy
- Reports & Analytics
Module 15 - Twitter Ads & Marketing
Twitter Marketing
- What is Twitter?
- Benefits of Twitter
- How brands use Twitter
- Customizing the profile
- Profile Photo & Header Image
- Types of Tweets
- Content strategy for Twitter
- How to increase Followers
- Post your First Tweet
- Analysis of Big Brands
- What is HashTag?
- Hashtags and its uses
- How to use Trending #Tags
- Tools for Twitter marketing
- Twitter Analytics
Twitter Ads
- Setup Twitter Ads Account
- Types of Campaign
- Create your Campaign
- Followers Campaign
- Traffic & Conversion Campaign
- Targeting Options • Bidding & Budget
- Twitter Ad Format
- Image Ads • Video Ads
- Twitter Cards
- Conversion Tracking
- Measuring Results (KPI’s)
- Remarketing Strategy
- Targetting Remarketing Audience
Module 16 - Youtube Marketing & Ads
- What is Video Marketing
- Statistics of Video Marketing
- Creating Channel in YouTube
- Customizing the YouTube Channel
- Types of Video Formats
- Create video marketing strategy
- Upload the First Video
- Video Optimizing Tips
- Video Settings
- Cards, End Screens & Sub Titles
- How to use Playlists
- YouTube Creator Studio
- Features of Creator Studio
- YouTube Analytics
- Increasing Subscribers
- Understanding copyrights and spam
Module 17 - Linkedin Ads & Marketing
LinkedIn Marketing
- What is LinkedIn?
- Benefits of LinkedIn Network
- Create a LinkedIn profile
- Optimizing the profile
- Skills and Endorsements
- Creating new connections
- Posting content in profile
- LinkedIn Groups
- Finding Jobs on Linkedin
- Creating company page
- Customization of page
- Posting on LinkedIn Page
LinkedIn Ads
- Why LinkedIn Ads
- Types of Campaigns
- Creating a Campaign
- Bidding & Budget
- Target Audience Settings
- Types of Ads
- Leads Generation Campaign
- Conversion Tracking
- Creating a Remarketing Campaign
- LinkedIn Ad Reports
Module 18 - Instagram Marketing
- What is Instagram
- Instagram statistics
- How Brands use Instragram
- Creating Instragram Account
- Types of Instagram Accounts
- Linking Instagram with Facebook
- Tour of Instagram App
- What works in Instagram
- Types of Content (Posts & Stories)
- Post Designing Tools
- Stories & Highlights
- Importance of Hashtags
- How to use Hashtags
- Popular Tools for Instagram
- Engagement Metrics
- Instagram Analytics
- Instagram Ads
- Types of Campaign
- Creating your Campaign
- Measuring Results
Module 19 - Pinterest Marketing
- What is Pinterest?
- Pinterest Statistics
- How brands use Pinterest
- Creating a Pinterest Account
- Types of Accounts
- Customizing the Profile
- Pinterest Strategy
- Boards on Pinterest
- How to manage boards
- Pins and Links
- Generating Engagements
- How to use InfoGraphics
- Integrating Pinterest in Site
- Engagement Metrics for Pins
- Pinterest Analytics
- Advertising options on Pinterest
Module 20 - Quora Promotion
Quora Marketing
- What is Quora?
- Quora Statistics
- Benefits of Quora Marketing
- Top Quora Users & Brands
- Creating Quora Account (Personal/Company)
- Optimizing the Quora Profile
- Following Topics & Users
- Understanding the Quora Policies
- How to Answer the Questions
- Engaging with Users
- How to Increase Followers
- Quora KPI’s
- Quora Stats Tool
Module 21 - Online Reputation Mangement
- What is ORM?
- Why we need ORM
- Examples of ORM
- Areas to analyse in ORM
• Search Engines
• Blogs & Websites
• Review Sites
• Complaint sites
• Social Media - Search Engine ORM Strategy
- Autosuggestion & Related Searches
- Search Engine Results
- Image Search Results
- Blogs & Websites ORM
- Solutions for external websites
- Complaint Sites ORM
- Managing Reviews
- Popular Review Sources
- How to get Positive Reviews
- How to respond to Negative Reviews
- How to handle Fake Reviews
- How to Manage Social Media ORM
- Popular networks for ORM
- Common ORM Issues
- How to handle the issues
- Action Plan for ORM Project
- Tools for ORM
Module 22 - Email Marketing
- What is Email Marketing?
- Importance of Email Marketing
- Popular Email Marketing Software’s
- Email Marketing Goals
- Introduction to Mail Chimp
- MailChimp pricing structure
- Account setup and settings
- Email marketing strategy
- Creating a Subscriber List
- Integration of Forms in Site
- Import subscribers in list
- Types of Email marketing campaigns
- Email Marketing Campaign
- What is Newsletter
- Design a Newsletter
- Analysing Reports of Campaign
Module 23 - Money Making With Adsense
- What is Google AdSense
- How is Works?
- Top AdSense Earners [Global / India]
- AdSense Guidelines
- Finding the Niche
- Important Factors for AdSense Success
- Types of AdSense Account
- Applying for New Account
- Create you first Ad
- Ad Formats and Sizes
- Bidding Models
- Best Practices for Ads
- Integrating Ads in Site
- Blocking Sites & Categories
- Reports Analysis
- AdSense Optimization Tips
Module 24 - Money Making With Affiliate Marketing
- What is Affiliate Marketing?
- How Affiliate marketing works
- Types of Affiliate Networks
- Top Affiliate Marketing networks
- Affiliate marketing payment models
- How to Find Profitable Niche
- Develop your Affiliate Website/App/Property
- Apply for Affiliate Marketing network
- Amazon Affiliate Network
- Integrating Amazon Products
- How to promote Affiliate Products
- Measuring Results on Affiliate sites
10+ Professional Mastery Certification
- Google Ads Fundamentals
- Google Search Advanced
- Google Shopping Certification
- Google Display Certification
- Google Video Certification
- Google Analytics Certification
- Bing Ads Certification
- Facebook Blueprint Certification
- HubSpot Certification
- Web Trainings Academy Official Certificate
Who This Course Is For
Who should attend the digital marketing course
- College Student
- College Graduate
- Marketing Enthusiast
- Working Professional
- Career Switcher
- Small Business Owner
- Entrepreneur
- House Maker
Admission Process at BDM
Just 3 Simple Steps to Join BDM
01
- Submit Application
Tell us bit about yourself and why you want to do this program.
02
- Reserve Your Seat
An admission panel will shortlist candidates based on their application.
03
- Start Learning
Selected candidates can start their learning journey as the cohort begins.
"What Makes the Digital Marketing Course at BDM Different?"
Digital marketing today isn’t just about strategy, it also needs strong video editing and graphic design skills to create engaging content. That’s why BDM offers a special combo course that covers all three essentials. This helps you stand out in the job market and handle complete marketing campaigns on your own. We provide this full package at an affordable price, making it easier to build a successful digital career.
Explore Our Training Schedule
Designed to suit students, working professionals, and entrepreneurs alike.
Nov 20, 2025
Nov 20, 2025
Nov 20, 2025
"Average Salary For Digital Marketing!"
Digital marketing roles offer competitive salaries in India. Knowing the potential compensation for top job roles helps gauge career prospects.
The average salary packages for digital marketing roles in India vary depending on experience and specialization. Here are the top 5 roles with their average salaries:
- Digital Marketing Manager: INR 3.2 to 20 LPA
- SEO Specialist: INR 2 to 9 LPA
- Content Marketing Manager: INR 4 to 23 LPA
- Social Media Manager: INR 1.8 to 10 LPA
- PPC Specialist: INR 3 to 10.2 LPA
Sourced from Ambitionbox
Industry Recognized Certification + 100% Placement Support
Upon successful completion of the course, you’ll receive the prestigious BDM Certification along with 8+ industry-recognized certificates from top platforms like Google, HubSpot, and Meta. These certifications validate your expertise across key areas of digital marketing, including SEO, social media, analytics, and more. Together, they boost your credibility, enhance your resume, and open doors to high-demand roles. Whether you’re starting your journey or upskilling, our certification bundle is your proof of real-world capability and industry readiness.
Fast Filling Schedule
- Afternoon
- 55% OFF
Nov 20
- Offline Classroom
- 01:00 PM - 05:00PM
Starting from
₹25,000/- ₹49,000 +GST
Next batch starting soon
Discover Your Path With BDM Training
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Success That Speaks for Itself
Join the next cohort and begin your journey in design, marketing, or editing.
Real campaign!
Hey there! I had an amazing experience with the “digital marketing course in Bangalore” that I received from Bangalore digital marketing! The mentor taught everything from the very basics. The learning modules were amazing and easy to follow! All the assignments were easy and based off the concepts taught. I highly recommend everyone to join their courses and learn new skills and gain knowledge in Digital marketing.
Sunitha S
Real campaign!
Hey there! I had an amazing experience with the “digital marketing course in Bangalore” that I received from Bangalore digital marketing! The mentor taught everything from the very basics. The learning modules were amazing and easy to follow! All the assignments were easy and based off the concepts taught. I highly recommend everyone to join their courses and learn new skills and gain knowledge in Digital marketing.
Sunitha S
Real campaign!
Hey there! I had an amazing experience with the “digital marketing course in Bangalore” that I received from Bangalore digital marketing! The mentor taught everything from the very basics. The learning modules were amazing and easy to follow! All the assignments were easy and based off the concepts taught. I highly recommend everyone to join their courses and learn new skills and gain knowledge in Digital marketing.
Sunitha S
3100+ Reviews
3100+ Reviews
3100+ Reviews
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We’re Here to Answer all your Questions.
Your questions, our honest answers.
How is your course different from other digital marketing institutes?
Digital marketing today isn’t just about strategy — it also needs strong video editing and graphic design skills to create engaging content. That’s why BDM offers a special combo course that covers all three essentials. This helps you stand out in the job market and handle complete marketing campaigns on your own. We provide this full package at an affordable price, making it easier to build a successful digital career.
How is your course different from other digital marketing institutes?
Digital marketing today isn’t just about strategy — it also needs strong video editing and graphic design skills to create engaging content. That’s why BDM offers a special combo course that covers all three essentials. This helps you stand out in the job market and handle complete marketing campaigns on your own. We provide this full package at an affordable price, making it easier to build a successful digital career.
How is your course different from other digital marketing institutes?
Digital marketing today isn’t just about strategy — it also needs strong video editing and graphic design skills to create engaging content. That’s why BDM offers a special combo course that covers all three essentials. This helps you stand out in the job market and handle complete marketing campaigns on your own. We provide this full package at an affordable price, making it easier to build a successful digital career.
